Most contractors start seeing movement within three to six months, with stronger results building over six to twelve months. SEO is a long game, but it compounds. The work you do today keeps paying off for years. The longer the better with this one.

Google Ads puts you at the top of search right away, but the traffic stops the moment you stop paying. SEO takes longer to build, but it brings in free traffic that keeps working in the background. The strongest contractors use both, with ads filling the gaps while SEO grows.

Local SEO helps you show up for searches in your service area, like HVAC company in Nanaimo or plumber in Chilliwack. It covers your Google Business Profile, your service area pages, your reviews, and making sure your business information matches everywhere online. For trades contractors, besides referrals, local SEO is where most of your leads come from.

In most cases, yes. A single services page that lists everything you do won't rank as well as dedicated pages for each main service and each key community you serve. Each page gives Google and AI tools a clear match for a specific search, which means more of the right customers finding you.

Yes, when it's done right. Posts that answer real homeowner questions, like how long a furnace lasts or which heat pump rebates are available in BC, help you show up for more searches and give AI tools content to pull from. We focus on questions your customers are actually asking, not filler content.

We track AI visibility as part of our SEO service. We monitor how AI tools answer the questions your customers are asking, whether your business is mentioned or recommended, and how you compare to your competitors. Then we adjust your website, Google Business Profile, and content to improve your chances of being the company AI recommends.

AI tools recommend businesses they can clearly understand and trust. That means a website with clear service pages that answer real questions, a complete and active Google Business Profile, strong recent reviews, and consistent business information across the web. We build all of those pieces so AI has every reason to point homeowners your way.

More than ever. AI tools pull their answers from the same websites, profiles, and reviews that SEO builds. Good SEO is now the foundation for showing up in both traditional search results and AI recommendations.

Technical SEO covers the behind the scenes parts of your website, like page speed, mobile performance, site structure, and making sure Google can properly read every page. If those pieces are broken, even great content struggles to rank. We check and fix the technical side so everything else can do its job.

AI visibility is how often your business shows up when people ask tools like ChatGPT, Gemini, and Google's AI Overviews for answers and recommendations. Even on Google, most questions now get answered right at the top of the page before anyone scrolls to a website. Until a homeowner is ready to dig deeper or make a final decision on who to call, they may never see your site at all. If your business isn't part of those AI answers, you're invisible during the research stage, and by the time they're ready to book, they already have someone else in mind.